Roy Gilbert

Five lessons from my first year of running a Patreon page

Five lessons from my first year of running a Patreon page

Click here to view original web page at Five lessons from my first year of running a Patreon page

Credit: Jacqueline Kelly from Unsplash Just over a year ago, on February 1, 2019, I decided to launch a Patreon page for my business writing. I’ve learned a ton since then about the benefits and challenges of running a successful editorial membership business.

To belatedly commemorate my one-year Patreon anniversary, I thought I would share some of my biggest takeaways from the experience here, which will hopefully be helpful if you’re looking to launch your own page in 2020. Why did I launch a Patreon page?

Prior to February 1, 2019, I was working as a freelance writer in the traditional sense — i.e. getting paid one-off commissions or monthly retainers to write pieces for third-party publications, with a focus on the intersection of technology and the music business. (I’ve been freelance-writing on that beat for the past 4.5 years; you can browse a select portfolio of my work here .)

Since 2016, I’ve also been publishing my own newsletter Water & Music on a weekly to biweekly basis, as a way for my readers to stay updated on my freelance writing, travel plans and thoughts on music-industry trends. The newsletter has become an essential part of my brand-building as a writer, giving me both complete editorial control and direct access to a more niche, self-selecting and intentional audience than what might be achieved with a byline in a larger trade publication.

In addition, for most of its existence, the newsletter has been free of charge — acting mainly as a […]

Tagged on: , , ,

Leave a Reply