Roy Gilbert

Grow Your Side Gig Into a Real Business

Thinking that you’d like to grow your side gig into a full-time job? If you think your side gig has real potential to become a viable business, these three tips from Linda Wellbrock, CEO and founder of networking organization Leading Women Entrepreneurs (LWE), will get you started.

1. Set a Goal

Are you building your business because you want to help others? Or because you want independence or a flexible lifestyle? “Answering those questions will help you stay on course,” says Wellbrock. Give some thought to your overall mission and write it down. When you’re in the weeds of growing your side gig and you feel like you’re losing focus (and you will!), come back to that touchstone statement.

2. Network locally

Especially if you live in a small town, it’s important to build an alliance with other small-business owners. Start or join a Facebook group for small business owners, or initiate a regular meetup at your local library to celebrate successes and discuss ways to overcome challenges.

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